Welcome and thank you for visiting this section of our website. Aviation Trader is a unique monthly publication that has served the Aviation communities of Australia, New Zealand and the South Pacific since 1988. Our distribution is strategically targeted to attract maximum response and now exceeds 16,000. Our business is modelled on and driven by 4 guiding principles:
1 Helping you maximise the value of your advertising dollar
Our commitment is to drive your advertising dollar by:
• Ensuring that our advertising rates are competitive and cost effective
• Ensuring that our circulation remains well targeted and that our readership is relevant
• Ensuring that our presentation is attractive and that our content remains ‘sales’ specific
2 Helping to present your message in the most effective way
We invite you to take advantage of our professional layout service designed to help clients develop advertising concepts and effective presentations. We know the industry and can help tailor your message to attract a positive response from your chosen target market.
3 Helping to make advertising easier
Our commitment is to make the process of advertising a product or service easier by:
• Assisting with the preparation of artwork
• Accepting advertising material in either draft or finished format and by phone, fax and e-mail
• Optimising the dimensions of your advertisement
• Tailoring and managing placement schedules.
4 Helping to grow your business
We view our relationship with our clients as a partnership put in place to drive sales by creating strategic product and service awareness within the aviation industry market place. We want to believe that our reputation as a successful and respected marketing publication will, by association, present our clients with the opportunity to experience strong and sustainable business growth.